As a business owner, you have at one time considered using social media to market your business. More than 3 billion people around the world are using social media platforms to communicate, engage with brands, and make purchasing decisions and much more. You need to take advantage of this effective and affordable digital marketing tool to reach the world population with your … [Read more...] about Benefits of using social media to grow your business
In the wake of recent scandals over the social network giant Facebook, a large number of Americans seem to step back from the platform, according to Pew Reseach Center survey. Are private user data a real issue? Let's have a look. Cambridge Analytica scandal changed the way people use Facebook According to Wednesday's study, three-fourth of US Facebook users have taken some … [Read more...] about To use Facebook or not to use facebook… That is the question!
Instagram was launched in 2010. Years later, it's still at the top of its game and continues to grow. If you're new, here are 7 seriously simple tips to step up your Instagram game. Instagram is a photo-sharing app where everyone can easily edit their pictures with different filters or frames. And since it’s also a social media platform, you can easily share your photos … [Read more...] about 7 SERIOUSLY SIMPLE TIPS TO UP YOUR INSTAGRAM GAME
It is no secret that potential employers look at the social media profiles of prospective employees. A decade ago, recruiters used to say that social media can only make you look bad. Today, the days when social media was only for vain, hard-partying teens are long gone. Having social media accounts is better than not having them, if you are a job seeker. Not only will … [Read more...] about What Do Potential Employers Look For On Social Media?
One of the key ways to market a new product or service is through word of mouth advertising. No matter how much of our lives is conducted in a digital manner, word of mouth continues to be important. It is clearly noticeable that, when word of mouth is credible, a marketing campaign also becomes far more successful. However, statistical studies conducted by experts like Matthew … [Read more...] about Best Practices around Social Media Ethics